Privacy Settings and Tools
Managing your privacy is an important part of staying safe online. If you choose to have a public account, anyone can view your profile and posts on Instagram. You can also choose to make your account private so that only followers you approve can see your content.How do I set my account and posts to private? Watch video:
How do I set my account and posts to private? Watch video:
- Tap “...” menu in the top right of the profile
- Tap Account Privacy
- Toggle the button to on
More info & FAQs
Please click on the below links to learn more at our Help Center:
- How do hashtags work for private photos?
- Who can see when I've liked a photo, or when someone's liked my photo?
- Are my comments and mentions hidden?
- What happens if I share my post to another social network?
- How do I remove a follower?
- People are getting suggestions to follow other people after they follow me on Instagram. How do I opt out of this?
- How can I remove my images from Google search?
We want you to have the best possible experience on Instagram. Below are some of the safety tools you can use to control your experience.
If you’re talking to a parent or guardian about this, make sure to show them the guide we created to help them understand more about our safety features. You can access that guide here.
How do I Use Comment Controls? Watch video:
Our comment tools help you control both who can comment on your photos and videos — and what kinds of comments people are allowed to make.
To access comment controls:
- Tap “…” menu in the top right of your profile
- Tap Comments
There, you will find all of our comment controls. You will see the automatic filter that hides offensive comments that is on by default. You can also use the manual filter to filter out comments containing words, phrases or emojis you don’t want to see in comments on your posts.
How to report and block comments, people and spam
You decide who can comment on your Instagram posts, so we have made it easy for you to block comments, as well as people that you don’t want to be able to comment on your photos and videos. You can also report comments and content you don’t think should be on Instagram.
Responsible Social Media Use
We’re proud that people use Instagram to build stronger relationships and connect with communities of shared interests. But we also believe it’s important for you to disconnect and spend time offline, exploring your interests and spending time with people you love. When you need a break from Instagram, here are some tools that can help.
Whether serious or silly, your posts and comments reflect who you are to the world. Being thoughtful and respectful reduces the risk of harm to others and to your reputation. If interactions become difficult, there are also tools available, like blocking and reporting.
How to Access and Download Your Data
A great first step to controlling your online data is to understand what you’ve shared. We’re now offering tools to review the information we have for your account and the data you’ve shared on Instagram. You’ll see information we have about you, as well as your content, like your posts, comments, and messages. Learn how to use these tools in our Help Center.
How to Delete Your Data
Sometimes people change their minds about things they’ve shared online. To delete a photo or video that you’ve posted, tap above your post and then tap Delete. You can also archive posts to hide them from your profile so your followers and other people on Instagram can’t see them. But don’t worry—when you archive a post, it keeps all its likes and comments.
You can also temporarily disable or delete your account at any time. When you delete your account, we delete your posts, and you won’t be able to recover that information later.
Anything that others have shared about you isn’t part of your account and won’t be deleted if you delete your account. But, if you are concerned about a picture or information someone else has posted about you, you can report it to us. See how “To report a post,” above.
Frequently Asked Questions
Our Terms set out our obligations to you and your obligations to us.
The agreement covers a lot of things, including a description of Instagram, the Service we provide to you, our commitments to you as a user and the permissions you give and rights we each have. We also give you information about when we could remove your content or shut down your account and how we handle any disputes if they arise.
The Terms say you have to be 13 to be on Instagram. What if I’m younger than 13, but my parent/guardian allows me to use Instagram?
You must be at least 13 to use Instagram, even if your parent or guardian approves your use of the app. If you want to report someone on Instagram who is under 13, you can do that here.
Everyone on the Service is prohibited from doing the following:
- Being deceptive, or doing anything unlawful, misleading or fraudulent, or violating someone else’s rights (including using their content without permission).
- Violating our Community Guidelines, which prohibit things like spam, harassment and nudity.
- Creating fake accounts or collecting information you aren’t supposed to have access to, or buying, selling or transferring accounts (or parts of accounts, e.g. likes and followers), or logging into other people’s accounts.
- Using a domain or URL in your username.
- Interfering with how the site operates. For example, sending malware.
- Violating our other policies relating to our business tools. For example, you can’t use our Instagram API to spam people.
You do. You give us permission to use your content in certain ways that are all described in our Data Policy, including things like displaying your posts to your chosen audience, and processing your hashtags so others can find your content when they search. But we don’t own any of your content.
How is my information used with ads?
In our Terms, we get permission to use information about your activity to show how you interact with sponsored content, like ads, just the way we do on a regular post. For example, we might show your followers that you liked or commented on an ad. But right now we only do this for users that have a Facebook account and are over 18. Facebook users can turn this off in their Facebook settings, in the section called “Ads with your social actions.” Learn more here.
When might you remove my content or restrict my account?
We might remove your content or restrict or delete your account if, for example, you violate our Terms or Community Guidelines.
What happens if I don't accept the Terms?
Our Terms set out the service we provide to you, and what we require of our community members. It covers the commitments we think are needed to achieve a safe, inclusive and innovative service. We require everyone to accept those commitments in order to use the service. If you don't want to accept them, you can always download your data and delete your account.
Data Policy FAQ
It's important to understand how we process information about you, and how you can control your data. We provide a lot of information—and a lot of detail—in our Data Policy, and we know you might have questions. We've tried to answer some of those questions at a high level here. This is not meant to replace our Data Policy, and we don't address everything here. As with our FAQ about our Terms, we try to address a few things we thought you might care most about. Read the full Data Policy.
What does the Data Policy cover, generally?
Our Data Policy explains how we collect, use, and share your data, and it covers all the Facebook Products, including Instagram. It also identifies where you can go to get more information and to find tools and controls for managing your data.
What information do you collect?
We collect information about you and your activity, on and off Facebook and Instagram. There's lots of information in our Data Policy about the kinds of information we collect, with some examples and links to where you can learn more. But here are some of the categories of things we receive:
- Information, communications and content you provide when you use our products
- Your connections (like who you follow and any contacts you choose to upload), transactions (like if you buy something) and usage of our products
- Things other people do on Instagram, like tag you in a photo
- Information from your device, for example, identifiers, cookies, and information you can control using your device settings, including your camera, microphone and different kinds of location information
- Information from our partners, like websites you visit, apps you use or purchases you make
How do you use my data?
Data allows us to provide a personalized experience to different people, and to learn new things and improve our service. There's lots of information in our Data Policy about the ways we use the information we have, with some examples and links to where you can learn more. But here are some of the ways we use data:
- Providing and improving our Services, like when we try to understand your interests, connect information and personalize your experience (including what you see in your feed and ads)
- Providing our business services, like when we show and measure ads
- Promoting security, integrity, and safety, like when we try to detect and prevent spam
- Communicating with you, like when we notify you about new features
- Research and innovation, like trying to understand and stop bullying and harassment
We don’t sell your content or data. We never have, and we never will. You will still own your photos and videos.
How do you share my data?
We provide lots of detail in our Data Policy (and in our Help Center) about how others can see your information when you use our products and how we might share data. Here are some categories of people and businesses that we share with:
- People and accounts on Instagram, depending on the audience you choose, your settings, and the features you use. Remember that public information can be seen by anyone
- Services (like apps and websites) you choose to give access to your Instagram information, like if you use a service to see all your social media together. You can revoke their access to your information, here
- Advertisers. We help advertisers understand whether their ads are effective. We also share with companies that help to make reports for advertisers
- Companies that offer things through Instagram, like if you buy something and provide your shipping address
- Vendors and service providers we hire to help us with our business
- Researchers and academics, like to try to understand how to stop bullying and harassment online
- Legal requests (like from a court or law enforcement), when consistent with the law and our policies
We also share aggregated data, like for business profiles on Instagram so they can understand interactions with their accounts.
Other people can also share your information if you share it with them, or if they post information about you. If you are uncomfortable with what others have shared about you, you can report it.
Can you tell me more about the data you provide to advertisers?
We provide advertisers with reports about the kinds of people seeing their ads and how their ads are performing, but we don’t share information that personally identifies you (information such as your name or email address that by itself can be used to contact you or identifies who you are) unless you give us permission. For example, we provide general demographic and interest information to advertisers (for example, that an ad was seen by a woman between the ages of 25 and 34 who lives in Madrid and likes software engineering) to help them better understand their audience. We also confirm which Facebook ads led you to make a purchase or take an action with an advertiser, but without providing information that personally identifies you.
How do you personalize my Instagram experience?
We try to understand your interests so we can personalize your experience, including what you see in your feed, what you see in Explore, accounts we suggest you might want to follow, and the ads we show. To understand what you might be interested in, we use the information we have, like accounts you follow or posts you've liked on Instagram or other Facebook Products. Understanding your interests can help us make our products more relevant to you.
Can I control how you communicate with me?
You can’t opt out of all communications from us, because we need to communicate with you about our Service. But, you can opt out of certain communications by clicking on the "Unsubscribe" link in the emails you receive. You can also opt out of many notifications via email, text message and push notifications in the Privacy and Security settings menu.
Making sure you have the right information and tools to control your own experience on Instagram is a key part of safety and well-being online. Below are some of the most frequently asked questions about our safety tools, and where you can find the answers:
Who can like or comment on my photos and videos?
If your account is public, anyone can like or comment on your photos and videos. If you want to prevent specific people from liking or commenting on your posts, you can block them.
If your account is private, only the people you’ve approved as followers will be able to like or comment on your photos and videos.
What happens if I share my post to another social network?
If someone with a private profile shares a photo or video to a social network (like Twitter, Facebook, etc.) using Instagram, the image will be visible on that network and the permalink will be active. In other words, the photo will be publicly accessible by anyone who has access to its direct link/URL.
Keep in mind that sharing a photo or video to a social network doesn’t mean that the image will be visible on Instagram. Your account will still appear private to those who aren’t approved followers.
How do I filter out comments I don’t want to appear on my posts?
Comments that may be inappropriate or offensive are automatically filtered out from your posts and live videos. Comments are filtered automatically by default, but you can always change this setting:
- Go to your profile and tap settings “...” menu in the top right
- Tap Comments
- Tap next to Hide Offensive Comments to turn off the filter
- Tap Done
If you have the offensive comment filter turned on, you can also turn on a keyword filter to hide comments that contain specific words, phrases, numbers or emojis that you’d like to avoid.
- Go to your profile and tap settings “...” menu in the top right
- Tap Comments
- Make sure that Hide Offensive Comments is turned on
- Within Manual Filter, tap next to Enable Keyword Filters to turn it on
Enter specific words, phrases, numbers or emojis in the text box to filter out comments. You can also tap next to Use Default Keywords to use a default set of common inappropriate or offensive words and phrases on Instagram.
- Default Keywords: The default list of keywords is only available in certain languages
- Custom Keywords: Currently, custom keyword filtering doesn’t support languages without spaces (ex: Chinese, Japanese, Thai)
When you turn on comment filtering, it’s applied to both new and existing comments on your posts. When you turn off comment filtering, filtered comments on your posts will be restored.
How do I turn comments on or off for my posts?
You can turn off commenting to prevent people from commenting on an individual post. When you turn off commenting, any comments that are currently on your post will be hidden. If you turn commenting back on for a post, previous comments will be restored and people will be able to comment again.
To turn commenting off or on for a post you’ve shared on your iOS device:
- Tap above your post
- Select Turn Off Commenting or Turn On Commenting
You can also turn off commenting for a post before you share it. On the screen where you add a caption or location to your post, tap Advanced Settings, then tap Turn Off Commenting.
How do I remove a follower?
If your account is set to private, you can remove people from your followers list:
- Go to your profile
- Tap Followers at the top of the screen
- Tap to the right of the follower you’d like to remove, then select Remove
When you remove a follower, they aren’t notified that you’ve removed them. You can also block someone to get them to stop following you. People aren’t notified when you block them.
How do hashtags work for private photos?
Who can see when I’ve liked a photo, or when someone’s liked my photo?
When you like a photo, it’s visible to anyone who can see the post. Your followers may also see your username below a photo you’ve liked, no matter how many likes it has (example: [your username] and 12 others).
After four likes, photos show the number of likes, along with usernames of some people you follow who have liked it.
If your account is set to private:
- Only your approved followers can see your posts, including any likes and comments
- Likes on your posts won’t appear in the Activity > Following Feed
- When you like a public post, your like will be visible to everyone and your username will be clickable below the post, but only approved followers can see your posts
People are getting suggestions to follow other people after they follow me on Instagram. How do I opt out of this?
When someone taps Follow on your Instagram profile, they’ll see suggestions of similar profiles they might also want to follow, such as mutual friends or other people they might know. If you don’t want these suggestions to appear on your profile, you can opt out:
- Log into instagram.com from a desktop computer or your phone’s browser
- Tap or click in the top right, then select Edit Profile
- Tap or click next to Similar Account Suggestions, then click Submit
Keep in mind that when you opt out of account suggestions on your profile, you won’t appear as a suggestion on someone else’s profile either.
Who can see my profile and photos on the web?
If your posts are set to public, anyone will be able to see your profile by visiting instagram.com/[your username] on the web.
If your posts are set to private, your photos will be visible to people logged into Instagram who you’ve approved to follow you.
How can I remove my images from Google search?
Your images may appear in web search results if you’ve logged into your account using a web viewer, which authorizes them to access your profile and images. These third-party sites have been created with our API and aren’t affiliated with Instagram directly.
If you don’t want your photos or videos to appear on Google, we suggest revoking access to the third-party website or setting your account to private. It may take some time for these sites and Google to re-index and remove the images, even if you delete your account. For more information, visit here.
Community Guidelines FAQ
Overstepping these boundaries may result in deleted content, disabled accounts or other restrictions.
What do our Community Guidelines cover?
- Intellectual Property - Making sure you have the rights to post the content you share.
- Appropriate Imagery - We don’t allow nudity on Instagram, with some exceptions, like photos of post-mastectomy scarring and women actively breastfeeding. Nudity in photos of paintings and sculptures is OK, too.
- Spam - This is not allowed on Instagram (creating or submitting unwanted email, comments, likes or other forms of commercial or harassing communications).
- Illegal Content - We don’t allow support or praise of terrorism, organized crime or hate groups on Instagram. Offering sexual services and selling firearms and drugs are also prohibited.
- Hate Speech, Bullying and Abuse - We remove credible threats of violence, hate speech and the targeting of private individuals. We do not allow attacks or abuse based on race, ethnicity, national origin, sex, gender, gender identity, sexual orientation, religion, disability or disease.
- Self Injury - We do not allow glorification or encouragement of self-injury, including eating disorders. We do allow content that references self-injury and eating disorders if it is for the purpose of creating awareness or signposting support.
- Graphic Violence - Graphic violence is not allowed and we may remove videos or images of intense, graphic violence to make sure that Instagram stays appropriate for everyone. If shared in relation to important and newsworthy events, and this imagery is shared to condemn or raise awareness and educate, it may be allowed.
Who decides what the Community Guidelines should cover?
Instagram is a reflection of our diverse community of cultures, ages and beliefs. We’ve spent a lot of time thinking about the different points of view that create a safe and open environment for everyone. We created the Community Guidelines so you can help us foster and protect this amazing community.
I think a photo, video or comment I’ve seen on Instagram breaks the Community Guidelines. What should I do?
If you see something that you think may violate any of our guidelines, please help us by using our built-in reporting option.
We have a global team that reviews these reports, and works to remove any content that violates our guidelines. These teams are based in locations worldwide in order to give coverage to reports 24 hours a day, seven days a week.
Even if you or someone you know doesn’t have an Instagram account, you can still make a report. When you complete the report, try to provide as much information as possible, such as links, usernames and descriptions of the content, so we can find and review it quickly.
What happens if somebody breaches the Community Guidelines?
Where content violates our Community Guidelines we try to remove it. We may remove entire posts if either the imagery or associated captions violate our guidelines. We also may disable entire accounts for violations of our Community Guidelines.
We may work with law enforcement, including when we believe that there’s risk of physical harm or threat to public safety.
How to involve parents and guardians with Instagram
There’s a lot to think about, and if you still have questions, talking to a parent or guardian is a great way to find out more information.
If your parents have questions, send them over to our new area For Parents.